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Sony India announces the next-generation ZV-E10 II vlogging camera with E PZ 16-50mm F3.5-5.6 OSS II Lens[i]


New Delhi: Sony India launches the ZV-E10 II, the second generation of the ZV-E10 camera. The original ZV-E10 is a staple APS-C camera in Sony’s ZV content creation camera series, designed to provide an easy, compact, and versatile tool for content creators of any level. The new ZV-E10 II maintains all the features creators love about the original, such as Creative Looks, Product Showcase Setting, Background Defocus function and the vari-angle flip screen and builds on it to increase sophistication and ease of use.

“The ZV-E10 II is a testament to our commitment to empowering content creators, vloggers, and photographers with cutting-edge technology. Featuring a new cinematic vlog setting, advanced autofocus capabilities, and enhanced image quality, this camera equips creators with the tools to effortlessly bring their vision to life. Whether capturing video or stills, the ZV-E10 II delivers exceptional quality, stunning visuals, and intuitive controls. Its versatility allows creators to capture every moment with precision and creativity, elevating their content to unparalleled heights.” said Mukesh Srivastava, Head of Digital Imaging Business at Sony India.

The ZV-E10 II’s internal hardware has been improved from its predecessor with an upgraded 26-megapixel (MP) (approx. effective) Exmor R™ CMOS sensor and adoption of Sony’s latest BIONZ XR™ image processing engine. A few additional updates to this model include improved autofocus and video capturing capabilities: Cinematic Vlog Setting[ii], a new vertical format user interface (UI), an upgraded large-capacity battery Sony Z battery for improved stamina and improved connectivity for easy live streaming and data transfer. It is compact and lightweight, and fits into a creator’s hand with ease, weighing in at approximately 377 grams[iii].

In addition, the E PZ 16-50mm F3.5-5.6 OSS II (SELP16502), a compact APS-C power zoom lens will be available separately (to be announced soon) or as part of the ZV-E10 II’s lens kit. The upgraded kit lens is lightweight and offers improved autofocus (AF) and video performance compared to the first-generation model.

Create your own photos and video aesthetics

The ZV-E10 II features two key functions designed to produce premium-looking content straight from the camera, Creative Looks and Cinematic Vlog Setting. When shooting videos and still images, users can instantly enhance their images by selecting from ten Creative Look options: Standard (ST), Portrait (PT), Neutral (NT), Vivid (VV), Vivid 2 (VV2), Film (FL), Instant (IN), Soft Highkey (SH), Black & White (BW), and Sepia (SE). Each of these looks are further customisable and can be edited through eight different parameters, allowing creators to fine-tune their content. Once customised, a creator can save six personal custom styles directly in camera for easy and reuse.

The ZV-E10 II allows creators to producer premium, cinematic video content with a single touch using the Cinematic Vlog Setting. This feature automatically adjusts the aspect ratio, frame rate, and AF transition speed to optimal settings for cinematic video capture. Additionally, Creators can enhance their footage by selecting from five “Looks” such as S-Cinetone™ that enhances skin tones, and applying one of four “Moods”[iv], that emphasise specific colours, offering extensive options to maximise creative expression.


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